/ CINEMATOGRAPHY / VIDEO PRODUCTION / EDITING
Zenni Blokz ft. Zain
Taking the nostalgia of 90s cereal commercials and giving it a twist, this spot for Zenni's Blokz blue-light blocking glasses was produced in partnership with the Golden Guardians, the esports team operated by the NBA's Golden State Warriors. We built the concept around professional Super Smash Bros. Melee player Zain, complete with a made-up cereal brand, hidden nods for the fans, and a deliberate mix of spherical and anamorphic glass across multiple aspect ratios. The gaming community loved it, ranking 2nd in likes and 3rd in comments YTD on the Golden Guardians' YouTube channel at the time of release.
behind the scenes
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behind the scenes ∼
Client: Zenni
Director: Nathan Colby
DP: Sammy Yoon
Producer: Chris Jun
Art Director: Crystal Au
Production Designer: Danielle Wood
1st AC: Evan Luzi
1st AC: Bec Asmar
2nd AC: Pat Jones
Gaffer: Dave Mikutsky
Key Grip: Basil ‘Chip’ Tydings
Production Sound Mixer: Marianna Lafollette
Editor: Vinh Le, Nathan Colby, Sammy Yoon
Music by: Alex Kane
Color: Nathan Colby, Sammy Yoon
Designer: Anna Nguyen, Haeun Ro
Hair & Makeup: Brittany Rogers
Production Assistant: Alex Au, Devin McCord, Anna Nguyen
Starring —
Himself: Zain Naghmi
Mom: Hena Naghmi
Opponent: Devin McCord